Welcome to ABBEYDALE Sporting Club, a monthly email from ABBEYDALE and its founder, David Watkins.
The topics discussed are wide-ranging and honest.
Style, tailoring, design, architecture, music, health, art, business, and more.
“Menswear and the lifestyle around it is one of my passions, and I love the idea of sharing all the stuff I'm into every month. With the club, the aim is to offer recommendations with personal and anecdotal explanations of why they are included. We’re all about that personal touch, baby! In short, If my comrades or I aren’t into it, it ain't making these pages.” - DW
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Simply put - For your benefit.
To grow personally and professionally alongside like-minded peers. All members have a connection to ABBEYDALE in one way or another and we're stronger together.
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The Sporting Club is a curated menswear experience that brings together high-achieving ABBEYDALE gents ready for something new.
It’s Ours. As we build this community together, we have some great features for creating exclusive content, deeper conversations, and online and in-real-life events. Plus, discounts and sampling new products. Who doesn't love new products?
Bringing Together Content and Community. This means bringing you new, fresh ideas and practices that you can take into your daily life. When associated with like-minded peers, the ability to learn and grow is expedited.
The Network. Nothing increases power like relationships. Having a group of like-minded individuals to lean on is the goal. I'm sure a lot of money will be made with leverage from this group.
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ABBEYDALE Sporting Club Perks
Every month, direct to your inbox a newsletter with links to buy all of the cool stuff (non-ABBEYDALE + ABBEYDALE) we're into.
Instant 10% off ANY and ALL ABBEYDALE products for 12 months. Worth the price of admission just for this.
Access to our invite-only ABBEYDALE Sporting Club Instagram account. Tons of inspiration and discussions happening here.
Deep dives dissecting my personal style and the style of members. 24/7 access for questions and advice.
Access to limited edition product drops and collections.
Invites to exclusive ABBEYDALE Sporting Club in-person events and meetups.
FIT IS FIRST! Find something you like but can’t figure out your size? You’ll have full access to David Watkins, walking you through your size and fit preferences.
Early access to our annual (exhaustive) gift guide with easy links to purchase.
Free ABBEYDALE Sporting Club merch welcome pack.